Posts Tagged ‘internet users’
New Year, New You Online
As the Christmas decorations are packed away, the world seems a duller place. Have a look at your online profile in the cold light of January. Does it tell the world how good your business really is? Have things changed since you set up your online strategy? Is it time to spruce up and spring…
Read MoreFeel the fear and go digital anyway!
To paraphrase Susan Jeffers, business decision makers “Feel the fear” when contemplating the huge change and potential havoc that digital innovation could wreak on their established culture – but it’s time take a deep breath and “Do it anyway”.
Read MoreThe Digital Carrot and Stick
One of the comforting things about making the leap to the online space is how closely online behaviour resembles that in the ‘real world’. Once a business realises that the same message is being communicated regardless of the medium, and that online channels are just a new way of getting to the market, the move…
Read MoreManaging the Online Culture Clash
There is a real clash of cultures in our society, as Digital Skills become ever more vital for day to day living and business growth. The younger generation, raised with computers, have an intuitive grasp of rapidly-changing online tools. The older generation, who have watched the extraordinary rise of the internet over the past 20…
Read MoreHow good is your crystal ball?
Back in 2006, a study conducted for Rackspace hosting by SIRC, the Social Issues Research Centre, came up with some predictions for what was known then as ‘Web 2020’ – what would our world look like with the rise of the internet. It’s a remarkable article and worth a read – here’s a copy :…
Read MoreTablet for Grandma this Christmas?
If Alka Seltzer sprang to mind just then, think again. The tablet every grandparent needs this year is the gift your children have asked for! Even if – especially if – your elderly relatives have shied away from things internet in the past, a tablet could help you change their lives in the future.
Read MoreThe single best thing you can do today to build your online skills
What’s your reason for being online? You can only build your skills if you have a real reason to do it. At school, our reason for building skills was to pass those exams that led to our futures. In the world of work, it’s earning power that gives us an incentive. But the online space…
Read MoreDo digital businesses lack digital skills?
Why would a digital business need to build its digital skills? Seems like an odd question. But what are the digital skills that every business needs? Go On UK have defined them as: Communicating – emails, social media, customer record management; Searching – understanding Google and friends; Informing – building a clear, accessible, optimised website;…
Read MoreTime for SMEs to Shine Online
It’s almost a year since consultants Booz & Company reported that “only one third of small and medium-sized companies in the UK have a digital presence and only 14% sell their products and services online, missing out on the potential for billions of pounds more revenue”. The recovery is in the hands of small business,…
Read MoreWhither Facebook?
This week Mashable published a blog by a 13 year old New Yorker who laments the fact that now she’s old enough for her own Facebook account, it doesn’t live up to the years of anticipation. You can read the full blog here. So does this clearly tech-savvy teen have a point? Has Facebook reached…
Read More