Engaging your trainees: The SE/CE dilemma

By Kate Baucherel | July 9, 2013
Mt Everest

We’ve talked in a lot of detail before about the SE/CE curve – the balance between social engagement and corporate experience, and how this affects the risk profile of a business.  Today we are looking more closely at how the point on the Social Engagement (SE) continuum makes a big difference to how social media…

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Latest Course Dates – Darlington 7th August

By Kate Baucherel | June 24, 2013

Book now for 5 Simple Steps to Confidence Online – Wednesday 7th August at Teesside University Darlington Campus

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Don’t slip up! Managing risk on the SE/CE Curve

By Kate Baucherel | June 21, 2013
Banana Skin

Managing risk is at the heart of a successful business as it grows. But what are the risks posed by the online space? They all depend on where you sit on the SE/CE Curve – the balance between Social Engagement and Corporate Experience. We see businesses at every point of their online development, from confident…

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SEO: Trying to make a silk purse out of a sow’s ear?

By Kate Baucherel | June 5, 2013
Making a silk purse

Remember all those lovely metaphors our parents trotted out when we were kids? “A bad workman blames his tools”; “It’s an ill wind that blows no good”; “If you don’t want the whelks don’t much them about” (or was that just my family?); and “Look at that! Mutton dressed as lamb!”.  Of them all, the…

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NEPIC Meet the Members 4th June

By Kate Baucherel | May 16, 2013

Galia Digital is proud to be a part of the NEPIC BASME programme, the Business Accelerator for SME’s run by the North East Process Industry Cluster.  Although we are not a true process industry business, like all B2B service companies we are part of the vital supply chain. Come and find out more about NEPIC,…

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Google latest: User experience and authority take centre stage

By Kate Baucherel | May 15, 2013
SEO

It’s Google update time again!  With Penguin 2.0 around the corner, Matt Cutts, head of Google’s Webspam team, has released the latest pointers for website developers and owners on what to expect in Search Engine Optimisation over the next few months (you can see the original video on Matt Cutts’ blog).  This morning he also…

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Palace FM Business Brunch 14th May

By Kate Baucherel | May 7, 2013

Redcar-based community radio station Palace FM has just launched into the online space!  You can listen live to Palace FM at http://www.palacefm.com/liveradio.php.  With a wide variety of shows for every audience, Palace have given the business community a voice on the Business Brunch every Tuesday 10am-12 noon.  Listen out for Galia Digital’s Kate Baucherel talking to…

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Account-Ants Business Support Day 11 May

By Kate Baucherel | May 7, 2013

Galia Digital is delighted to be involved in the Account-Ants Business Support Day on 11th May at Hall Garth Hotel. Come along early – Galia Digital will be presenting at 10.30, giving some hint and tips for getting to grips with your Digital Footprint.

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Social Media challenges for a Growing Business

By Kate Baucherel | April 15, 2013
Telephones and Social Media

Many of the businesses we deal with are owner-managed, and the responsibility for business communication falls to one person at the top of the organisation.  But what happens as the business grows?  It’s time to think about how social media and email communication is managed in the workplace, so that employees know where they stand…

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