Posts Tagged ‘Search Engine Optimisation’
New Year, New You Online
As the Christmas decorations are packed away, the world seems a duller place. Have a look at your online profile in the cold light of January. Does it tell the world how good your business really is? Have things changed since you set up your online strategy? Is it time to spruce up and spring…
Read MoreDo you have business intelligence?
What does Business Intelligence mean to you? Smart entrepreneurs? Accountants digging into your figures? Expensive market research campaigns? Weighty analysis in the Financial Times? NO! Business Intelligence is at your fingertips whatever size of enterprise you are running. In this connected age, every business is online (whether they know it or not), and the…
Read MoreSEO: Trying to make a silk purse out of a sow’s ear?
Remember all those lovely metaphors our parents trotted out when we were kids? “A bad workman blames his tools”; “It’s an ill wind that blows no good”; “If you don’t want the whelks don’t much them about” (or was that just my family?); and “Look at that! Mutton dressed as lamb!”. Of them all, the…
Read MoreGoogle latest: User experience and authority take centre stage
It’s Google update time again! With Penguin 2.0 around the corner, Matt Cutts, head of Google’s Webspam team, has released the latest pointers for website developers and owners on what to expect in Search Engine Optimisation over the next few months (you can see the original video on Matt Cutts’ blog). This morning he also…
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