5 steps to simple, effective customer service

Small businesses have to do it all, and getting the balance right is one of the biggest challenges entrepreneurs can face.  Developing your product or service, building awareness, networking or establishing a physical presence, delivering the goods, making sure the numbers add up, managing a growing business, supervising staff…… Customer service just adds to the…

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Online ROI? It’s all about customer service.

There’s a lot of suspicion in businesses of all sizes about the value of spending time online. How does it deliver anything to the bottom line? Study after study has tried to nail down the return on investment (ROI) of social media activity, and advertising metrics such as click-through rates try to reassure companies that…

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