Feel the fear and go digital anyway!

To paraphrase Susan Jeffers, business decision makers “Feel the fear” when contemplating the huge change and potential havoc that digital innovation could wreak on their established culture – but it’s time take a deep breath and “Do it anyway”.

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Are you Digital by Default?

The buzz phrase that is exciting and frightening equal numbers of people in the UK is ‘Digital by Default’. This is the government’s formal stance as they drive to improve services – but how digital are you? Last week’s 9th National Digital Conference took the theme ‘Empowering People’. It’s all very well for government to…

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Do your Hootsuite posts still reach your fans?

There was uproar in the small business community in the last few weeks when Facebook acted to stop posts from third party programs appearing on news feeds. This makes complete sense when you realise how many updates you delete from Candy Crush Saga, Farmville and so on – but what about the posts you want…

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Social media in a regulated world

Football

Manchester United, at the forefront of community building through social media, came close this week to having their fingers burned by the Twitterati.  In the wake of almost 24 hours of feverish speculation across social media channels and traditional news outlets, MUFC posted two tweets at 0830 BST on 22nd April:

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A regulatory lesson for Polar Bears

Manchester United, at the forefront of community building through social media, came close this week to having their fingers burned when social media speculation threatened to upset regulatory requirements.  In the wake of almost 24 hours of feverish speculation across social media channels and traditional news outlets, MUFC posted two tweets at 0830 BST on 22nd…

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Managing the Online Culture Clash

Business Meeting

There is a real clash of cultures in our society, as Digital Skills become ever more vital for day to day living and business growth.  The younger generation, raised with computers, have an intuitive grasp of rapidly-changing online tools. The older generation, who have watched the extraordinary rise of the internet over the past 20…

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How good is your crystal ball?

Back in 2006, a study conducted for Rackspace hosting by SIRC, the Social Issues Research Centre, came up with some predictions for what was known then as ‘Web 2020’ – what would our world look like with the rise of the internet. It’s a remarkable article and worth a read – here’s a copy :…

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What does data security mean to you?

When I checked my WordPress security details today, I noticed there had been almost 7,000 unauthorised attempts to access my website in the last four months. Online security isn’t just a buzzword – it’s something we all need to take seriously. But risk perception varies enormously across the spectrum.  What does online security mean to…

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Opening Pandora’s Box: legal risks on the SE/CE curve

Scales of justice

Potentially the most serious risk for any business is communicating the wrong things over the wrong medium. Lengthy court actions can be won or lost over communication error.  With social media opening communication up across the online space, and the lines between personal and business matters being increasingly blurred, companies need to take real care.…

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