Why I’ll be Thinking Digital in 2016

We’re living through one of the fastest changing environments in human history. In our lifetimes, use of computers has moved from simulation – using new technology to model world events – through communication – from 1980s bulletin boards to seamless social platforms – and towards embodiment, as digital tools pervade our everyday life. As the […]

Facing your fears: 5 tips to make that sale!

No matter how good your website, your Twitter interactions, your LinkedIn profile and your Instagram feed, at some point all this effort raising awareness will lead to making sales. However much you insist that you are not a sales person, you are just that.  You know your business better than anyone else.  You know what you can […]

Community as a project legacy

With London 2012 still fresh in our memories, it’s good to see the spectacular venues being used to host athletics, Rugby World Cup matches, swimming championships, local sports clubs, Premiership football, and world class events.  This is the project legacy that was so important in the original bid, and continues to be a priority for the IOC […]

Storming: Managing a community crisis

We come across the same concern again and again from organisations: will investment in online communities take us out of our control comfort zone. It often comes up when we are discussing the Ambix system and how this powerful intranet can help a membership organisation or business community to add value for their members and […]

The five keys to building a strong online community

Build it and they will come? Such a common mistake. We’ve met many organisations who started out installing a free community tool and waiting for the crowds to join them. When only a few people engage, the excuses pile up: there are too many networks already; our members don’t want/need a community. More often than […]

When they come, build it | Community Strategy | Ambix

Why a community strategy matters. There are powerful tools all around us for digital engagement. As society moves closer to being ‘Digital by Default’, there is sometimes an unseemly rush to keep up, without measured thinking being applied. There is a danger that decision makers express their digital needs in archaic terms (or misuse new […]

Why Alumni matter: the challenge of engagement

Every year, hundreds of thousands of learners pass through hallowed halls of learning, from schools to colleges, from vocational training to university, from postgraduate research to professional qualifications. The organisations who provide this training have a valuable resource in their databases, but not everyone rises to the challenge of engagement. Clear goals equate to clear […]

Unlocking knowledge with your social intranet

Why should you even consider a social intranet in your organisation? Surely the world doesn’t change just because there’s a new way of communicating? This is an attitude that reflects the uneven digital skills in our society, and ignores the fact that a new medium can deliver new benefits. A social intranet isn’t just about […]

New Year, New You Online

As the Christmas decorations are packed away, the world seems a duller place. Have a look at your online profile in the cold light of January. Does it tell the world how good your business really is? Have things changed since you set up your online strategy? Is it time to spruce up and spring […]