Community management panels for SXSW 2017

In a bid to raise the game for Community Managers at SXSW 2017, community professionals from diverse industries have been working together to develop panels for next year’s South by SouthWest Interactive festival. Between us, we already have a great range of ideas and the panels are now out for public vote. Please help us […]

Collaboration with imagination

Like ripples from a pond, conversations about community seem to lead to greater and grander ideas of how collaboration can change the world – from sustainable volunteering, to establishing a close-knit supply chain to support economic recovery. Recently a group of community professionals were tossing around the wild idea that cultural centres such as museums and […]

Championing Community Management at SXSW 2017

At the 2016 South by South West Interactive Festival’s Community Management meetup, professionals from across the world agreed that our discipline needs greater prominence at SXSW 2017. Sessions tagged as “community” in 2016 were often a heartwarming part of SXgood, not showcases of best practice and cutting edge application for business success. Frustrated Community Management […]

IBM and Wimbledon: a community love match

At last week’s Thinking Digital conference in Newcastle, Bill Jinks, IBM’s technical advisor to the All England Lawn Tennis Club, presented a fantastic online community case study that’s been developing for quarter of a century: IBM and the Championships at Wimbledon.  When you think of tennis at Wimbledon, its traditions, dress code, green lawns, and strawberries and […]

Alchemy in your community

The way that people communicate is changing. “Community-driven companies will always win” said former Editor in Chief of Wired magazine, Chris Anderson, in this recent interview with BCG Perspectives. There’s a disconnect between the traditionally short term viewpoint of a company and the long term nature of a community. When a company’s behaviour is driven by City reports, quarterly […]

Support your volunteers, or face the consequences

A ruling this week by the UK’s Information Commissioners’ Office (ICO) has highlighted the importance to charities of supporting volunteers. The Alzheimers’ Society was taken to task for repeated failures in handling sensitive personal data, and could face prosecution. This strikes a chord with me, as my own parent was helped by an Alzheimers’ volunteer […]

The online community ripple effect

Are you poised on the edge of your new online community, ready to launch? Does it feel like a daunting prospect? Relax. This is the time to put a plan into action that maximises your community’s engagement while minimising your individual role in advocacy. Harness the Ripple Effect: you may still be the main party […]

A community approach to franchise management

Ambix is a tool for associate communities, and as part of the team I have been looking at a number of different areas where community can help to achieve business goals. Following on from research into alumni engagement earlier this year, I interviewed a number of UK franchise professionals and conducted a short survey into franchise communications. […]

Trick or treat? Get the party started!

So you’ve set up the software, built the initial content, and invited your associates to join the community. Now, you’re on tenterhooks waiting for the interactions to start. Does this have a familiar ring to it? Do you remember planning parties, inviting all your friends, decorating the apartment, laying out the snacks and drinks, and […]